A little about Sam

I connect the dots
beyond the screen

I am Samriddhi Tiwari
A product designer thinking about how people discover a product use it and keep coming back

My experience
Samriddhi Tiwari
Always looking a little closer

Experience

A wider lens
with every role

Product UX at the centre
Discovery and community around it

April 2024 to present

LionCircuits

UX Designer and Community and Ecosystem Lead

Current

April to August 2024

Make the product easier to use

Designed the first cart system and ordering flow alongside a clearer project dashboard

Ordering experience

August to September 2024

Help the right people find it

Connected landing page UX with SEO through clearer content hierarchy search intent and internal linking

UX and organic discovery

September to November 2024

Bring component sourcing online

Designed a self serve buying experience around part discovery pricing and order placement

Procurement experience

Ongoing alongside product design

Connect marketing and community

Contribute to campaigns and community through visual storytelling event communication and coordination

2023 to present

Independent design

Product and visual design

February to April 2025

Leksa
Mobile lighting controls with the team at 44 Volts

January to March 2024

F16S
Logo identity and a responsive website

2023 to 2024

Personal UX projects
Sahayata Setu and Communities

September to December 2023

Brandshark

UX and UI Design Intern

October to December 2023

The Nudge
Wireframes and UI for a platform of over 90 screens

September to October 2023

E Vidyaloka
Clear interfaces for education programmes

Where I learned to balance client feedback design decisions and developer handoff

How I work

Follow the question
See the whole picture

Working in manufacturing taught me to connect each interface decision to what happens next

Listen for the real problem

Understand the people the task and what gets in the way

Connect the whole journey

Think through discovery decisions and the moments between

Make it clear and test it

Prototype the flow consider edge cases and refine with feedback

A little outside work

There is a person
behind the pixels

New places familiar faces
And a little time to slow down

At an industry event
Coffee and a quiet read
A day outdoors
A favourite film moment
Conversations and familiar faces
A day out with the team

That curiosity comes back into the work

Explore my work